Data is at the heart of every government agency: stakeholders and leadership alike need to make informed, data-driven decisions to achieve their agency’s goals and navigate changing social, political, and fiscal landscapes. And the ability to act quickly and efficiently is more important than ever across the public sector, from public health to urban planning and more.
Artificial intelligence (AI) is the latest tool federal, state, and local government agencies are using to gain deeper insights into their organization and make better decisions, faster. This transformative technology is helping governments navigate complex decisions and questions by turning vast amounts of data into actionable insights.
Governments at every level are accumulating increasingly large amounts of data, ranging from customer information to energy usage to social media activity and more. In the past, this data may have been siloed, difficult to interpret, or not used to its maximum impact. But AI can parse more data at exponentially faster speeds than traditional tools, even when pulling from legacy sources and the cloud, allowing governments to extract meaningful insights that can guide critical decision-making.
One of the most common concerns with AI is data security: most government agencies in the public sector handle sensitive and classified data that must be protected. This is where a proven partner like Salesforce becomes crucial. Salesforce is a trusted name in the public sector and has a proven record of prioritizing privacy. Even challenges like integrating legacy systems and ensuring data quality are easily mitigated with an experienced company.
Salesforce AI enables agencies to harness vast amounts of data and make real-time, intelligent decisions that improve both internal operations and public-facing services. The success stories in this white paper are just a few examples of how Salesforce has empowered government agencies to transform how they protect data and manage information challenges. Two common use cases are resource optimization and citizen engagement. Government agencies are a force for the public good. AI can help agencies deploy and manage resources the most efficiently to ensure public services are delivered where and when they are needed most. Additionally, public sector agencies are using AI to help build stronger relationships between citizens and government agencies, fostering transparency and trust.
Another key advantage that AI offers is its ability to improve compliance. Federal, state, and local governments are all tasked with following and enforcing many regulations. AI can easily and quickly analyze your data and flag inconsistencies or potential violations. By using AI to flag issues or as a proactive security and compliance tool, your agency reduces the risk of non-compliance and enhances accuracy and efficiency, ensuring that public trust is maintained.
Integrated platforms like Salesforce with AI capabilities provide stakeholders with real-time strategic data. Beyond this, they also provide flexibility: you can parse vast amounts of data and either generate a broad overview or drill down into minutiae, generating ad-hoc reports and actionable insights unmatched by other tools. With AI, your agency has access to your data when you need it, enhancing engagement and streamlining resource management.
With AI, government agencies can make smarter, real-time decisions that enhance public services, improve compliance, and optimize resource management. MB&A has been helping government agencies leverage Salesforce and AI for better outcomes for years. Download this white paper to learn about benefits, common use cases, and success stories from government agencies like yours. AI will undoubtedly continue to play an important role in shaping the future, helping governments meet the needs of its citizens and the demands of a rapidly changing world.
